Advertising & Branding
Betty Crocker Campaign
Position JBL as a key ally for creatives, inspiring their work through exceptional audio. By highlighting how JBL supports creative expression, we aim to attract customers, elevate the brand, and drive sales. Through storytelling and smart marketing, we will show that JBL is not just great sound, it is a spark for creativity.
“In 2020, 99.73 million Americans used Betty Crocker Supermoist Cake mix.”
(Statista Research Department, U.S.: Most used brands of Dry Cake Mixes 2020 2024)
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