Advertising & Branding
JBL AUDIO Integrated Campaign
Position JBL as a key ally for creatives, inspiring their work through exceptional audio. By highlighting how JBL supports creative expression, we aim to attract customers, elevate the brand, and drive sales. Through storytelling and smart marketing, we will show that JBL is not just great sound, it is a spark for creativity.
AR
Unleash your creativity as you doodle and tag songs across the globe. With augmented reality, turn the world into your canvas, leaving your artistic mark and sharing your favorite tunes in a unique way. Experience the fusion of technology and expression, making every corner of the earth a personalized, musical masterpiece.
Guerilla Marketing Flash Mob
Spontaneous night dance parties in iconic traffic spots are brought to life by the immersive sound of JBL speakers. It's more than a flash mob; it's a unique sonic experience that turns heads, sparks curiosity, and adds energy to the city. Keeping creativity alive.
Social Media Carousel
Submit your masterpiece for a chance to be featured in our JBL campaign. We're looking for the most innovative and expressive creations inspired by the power of music. Share your art using #JoinTheTune, and you could join us in celebrating the harmonious connection between art and audio.
Social Media Story
Use Instagram stories to bring attention to our #JoinTheTune online competition.
“Researchers found that participants who’d listened to happy music had significantly higher scores on divergent thinking than those who’d performed in silence.”
(Suttie, How music helps us be more creative, 2017)
– – – – The Nitty Gritty – – – –
BTS Tiktok where I take you though some of the process during our filming day.
